Company
Company
Solve business problems with AI and engineering.
Brand message
Not what we make, but what we change.
Mission
Understand the challenges around a business, and solve them made-to-order.
Vision
Help companies make technology a force for management.
Philosophy
See the situation from many sides, think strategically, and implement.
We go into the field at small and mid-size companies, understand operations and management challenges, and build the systems they actually need — combining AI, cloud, and software with our own hands.
The name “bespoke” means made to order. Customers come before products. We are a technology company, but we do not start from the technology.
Values
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01 Customer First
Start with the customer
Begin with the problem, not the technology.
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02 Solve the Problem
Solve what matters
Do not build the request as-is. Ask what actually needs solving.
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03 AI First
Use AI fully
Make AI part of how the work gets done, not a feature on the side.
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04 Simple & Fast
Keep it simple and fast
Deliver value quickly with the smallest system that works.
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05 Business Impact
Deliver outcomes
Contribute to revenue, profit, time, and quality.
Company profile
- Company name
- Bespoke Inc.
- Founded (sole proprietorship)
- July 1, 2011
- Incorporated
- December 15, 2016
- Representative
- Satoshi Koba, CEO
- Address
- 1-89-3 Minowa-cho, Toyohashi, Aichi 440-0838, Japan
- Contact
- TEL/FAX 0532-74-8698 · [email protected]
- Services
- System development, apps, web production, public-sector content, training
- Track record
- Systems & apps: ~80 projects / Web: ~200 projects
History
- July 1, 2011
- Opened sole proprietorship “Web Leverage”
- December 15, 2016
- Incorporated as Bespoke Inc.
- January 2017
- Commissioned to handle server maintenance from Customite Inc.
- March 2017
- Built the Tahara City Chamber of Commerce website
- March 2018
- Built the smartphone and English sites for Toyohashi Arts Theatre Plat
- March 2019
- Built Dosugoi Net, the Higashi-Mikawa civic activity information site
Built the Michi-no-Eki Toyohashi website - March 2020
- Built the 503 Campaign Council website
Redesigned the Denpark (Anjo Industrial Culture Park) website - April 2020
- Started Windows app development
- October 2020
- Started AWS-based development
Started smartphone app development with React Native - April 2021
- Built the Toyohashi City COVID-19 notification system
- April 2022
- Started e-commerce site development with Makeshop
Started e-commerce site development with Shopify
Started Apple Watch app development - April 2023
- Started smartphone app development with Flutter
Started AI development - April 2024
- Started GCP-based development
Started Azure-based development - April 2025
- Started development with Cursor / Codex / Claude Code
- September 2026
- Established SATTELA3 Inc. (CEO: Satoshi Koba) and spun off the AI development business